Privacy Policy

1. Introduction

Welcome to SYFA Squad Ltd ("we", "our", "us"). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and share your personal information when you visit our website www.syfa.com (the "Site") and when you make use of our services.

2. Information We Collect

Your submission of personal information via various forms on the Site is governed by this Privacy Policy.  We collect and store only the following personal data that you submit:

• First Name and Last Name: For identification and communication purposes.
• Email Address: For communication and marketing purposes, if you have opted to receive such communications.
  
  

  In addition to the information listed above, we may also collect your mobile phone number when you choose to provide it (for example, through a sign-up form, during checkout, or via promotional pop-ups).

3. How We Use Your Information

We use the information we collect in the following ways:

• First Name and Last Name: To personalise your experience and to address you in communications.
• Email Address: To send you updates, newsletters, promotional materials, and other information that may be of interest to you, provided you have given your consent to receive such communications.  You have the ability to opt out of email communications by clicking the link at the bottom of every email. 
  
  

  If you provide your mobile phone number and give your explicit consent, we may use it to:

  • Send you marketing communications via mobile messaging channels, which may include SMS, MMS, WhatsApp or similar messaging services, containing updates, offers, promotions, product information and personalised recommendations.

  • Send transactional or service-related messages where appropriate and permitted, such as order updates, delivery notifications or customer support communications.

  We will only send marketing messages via mobile messaging channels where you have specifically opted in to receive them.

  You can withdraw your consent for mobile marketing messages at any time by following the opt-out instructions included in each message or by contacting us directly.

4. Legal Basis for Processing Your Data

We process your personal data based on the following legal grounds:

Consent: We process your personal data if you have given your consent for specific purposes.

Legitimate Interests: We may process your data to fulfill our legitimate interests, such as improving our services, provided these interests are not overridden by your data protection rights.

Our legal basis for processing your mobile phone number for marketing communications via mobile messaging is your consent, which you may withdraw at any time.

For non-marketing, operational or service-related communications, our legal basis may be performance of a contract or legitimate interests, depending on the nature of the communication.

5. Data Sharing and Disclosure

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.

We may use trusted third-party service providers to deliver our mobile messaging communications, such as marketing platforms and messaging service providers (for example, SMS, MMS or WhatsApp service providers).

These providers process your mobile phone number solely for the purpose of sending communications on our behalf and are required to keep your personal data secure and confidential at all times.

You can stop receiving mobile marketing messages from us at any time by following the opt-out instructions included in the message (for example, replying STOP) or by contacting us directly to request removal.

6. Data Security

We implement a variety of security measures to maintain the safety of your personal information. We use encryption to protect sensitive information transmitted online, and we also protect your information offline. Only employees who need the information to perform a specific job (e.g., Customer Service, Marketing) are granted access to personally identifiable information.

7. Your Data Protection Rights

You have the following rights regarding your personal data:

• Access: You have the right to request copies of your personal data.
• Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• Erasure: You have the right to request that we erase your personal data, under certain conditions.
• Restriction of Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• Data Portability: You have the right to request that we transfer the data that we have collected to another organisation, or directly to you, under certain conditions.

You have the right to withdraw your consent for mobile marketing messages at any time and to request access to, correction of, deletion of, or restriction of the processing of your personal data.

If you would like to exercise any of these rights, please contact us at our email: contact@mysyfa.com. If you make a request, we have one month to respond to you.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small data files that are placed on your device when you visit our Site. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

To see our full Cookie Policy, click here.

9. Third-Party Links

Our Site may contain links to third-party websites. This Privacy Policy does not apply to those websites. We encourage you to read the privacy policies of those websites before providing them with your personal data.

10. Governing Law

These Terms and Conditions are governed by and construed in accordance with the laws of England and Wales. Any disputes arising under or in connection with these Terms and Conditions shall be subject to the exclusive jurisdiction of the courts of England and Wales.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

12. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By email: contact@mysyfa.com
• By visiting this page on our website: syfa.com/contact
• By mail: SYFA Squad Ltd, First Floor, 5 Fleet Place, London, EC4M 7RD, UK